Has the internet turned out to be everything you hoped for? 20 years ago, did you expect the internet to become powered by “surveillance capitalism” and dominated by a small number of tech giants who use your personal data to make huge advertising profits?
Few of us are comfortable with the way our personal data is used to target us with the ever-increasing volumes of ads. But recently this growing data privacy crisis has taken altogether more sinister turn, with this data allegedly being used illegally to influence the way we vote.
We are reaching a major inflection point in the development of the internet where governments and consumers will no longer tolerate these abuses of personal data. Data privacy is becoming a defining issue of our time. It is time for consumers to take back control of their data and how it is used.